Our Roots and Culture

Shared roots. A growing future.

From the family behind Farm Selects by RBA Merchandising Co.

Our Story

A family business foundation

Crestfields Trading Corp. builds on the experience of the family behind Farm Selects by RBA Merchandising Co.

Through years in food supply and distribution, the family developed an understanding of the demands placed on hotels, restaurants and institutional kitchens.

The next generation carries that learning into essential food commodities. Our purpose is to become a dependable supply partner, guided by care for quality, clear communication and relationships built over time.

Burlap sacks of white rice and wooden crates of unhulled grain with fresh rice stalks
A family business foundation. A new generation of leadership.

The Family Connection

From the family behind Farm Selects by RBA Merchandising Co.

Crestfields Trading Corp. is established by the second generation of the family behind Farm Selects by RBA Merchandising Co. We carry forward the family's emphasis on quality, service and relationships, while building Crestfields' own operations and credentials.

Visit Farm Selects by RBA Merchandising Co.

Farm Selects and RBA Merchandising Co. are operated separately. Statements about RBA's history, certifications, facilities and clients belong to RBA.

Farm Selects - From farms to your kitchens RBA Merchandising Co., established 2003

The culture we carry forward

Care for quality

We recognise that product consistency matters to the kitchens and businesses we serve.

Accountability

We communicate clearly and take responsibility for the commitments we make.

Long-term partnerships

We aim to understand each customer's recurring requirements and grow alongside their business.

How We Work

Values shown through everyday practice

The family connection gives context. The way we work with every customer is what makes it count.

Care for quality

We agree on product specifications with each customer before supply begins, so expectations are clear from the first order.

Accountability

We confirm every order and keep customers informed about delivery arrangements, including any changes.

Personal service

Buyers have a direct line to our team by phone or email, with a real person ready to discuss their requirements.

Long-term partnerships

We take time to understand each customer's recurring requirements so we can grow alongside their business.

Continuous improvement

The next generation is developing how we source, communicate and operate, to serve customers better over time.

Let us build a dependable supply partnership.

Contact Crestfields to discuss the products and quantities your business needs.

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